Caboodle Managing Director and Zaptitude Co-Founder Peita Diamantidis (pictured below with microphone) launched her new book Finance Action Hero <\/i>with a call for advisers to change the language they use to communicate with clients.<\/p>\n
Pointing to research conducted among Millennials, Diamantidis said younger people felt both overlooked and spoken down to by advisers instead of approached at a level relevant to them.<\/p>\n
\u201cWhat\u2019s interesting about Millennials is, not only do they feel that the financial services industry, I\u2019m talking accountants, advisers, fund managers, banks, insurance companies, all of it, speak in some alien language that they\u2019ll never understand, they also think that unless they have kids and buy a house that we think they are invisible,\u201d Diamantidis said.<\/p>\n