AIA Australia Calls For Simple Changes to Boost Health Outcomes

AIA Australia continued to address key issues in the health of Australians at the AIA Vitality 4490 Summit held in Sydney in late June and headlined by tennis player, Olympian and entrepreneur Venus Williams.

The title of the conference references the four lifestyle choices of diet, exercise, alcohol consumption and smoking that lead to four major non-communicable diseases in Australia that lead to 90 per cent of deaths in Australia.

In his opening address AIA Australia and New Zealand Chief Executive, Damien Mu said the financial services sector had a role to play in promoting the prevention and early intervention of health-related illnesses affecting Australia (see: Preventable Health Risks an Opportunity for Insurers)

As part of the focus on prevention and early intervention, AIA Australia launched a movement titled #onechange to call on Australians to make one change in their lifestyle around the areas of Move Well, Think Well, Plan Well and Eat Well that would lead to a healthier and happier life.

Williams added her support for the movement telling attendees that making a change can be a challenge but breaking it into smaller pieces was the way to best way for the mind to process the change and for action to take place.

The Summit also featured insights from Fitbit Health Solutions SVP of Strategy and Operation, Amy McDonough, Vitality Group Chief Executive, Barry Swartzberg and AIA Vitality Ambassadors, Shane Crawford, Chris Judd, Alisa Camplin and James Colquhoun.